Raising up the price of realestate in my town.
I found my old writing project file from 5 years ago.
I wrote a lot of advertising copywriting for my urban landscape project that I planned at that time.
Economocally I expected to raise up the price of realestate in my town, Songpa.
Conceptually I planned a change on Seoul cityscape that would bring people’s attention on ‘Outside lives’, not their ‘Inside meeting mode’ now.
I didnt like Korean people like being ‘Inside-social’. I didnt like to meet my friends in a mall or shopping quaters or commecial centers or busy restaurants whatever, especially to eat a lunch or a dinner. I dont like to meet people anywhere like that.
I wanted to meet my freind on a neighborhood or on a street, not a inside restaurant or a dark movie theater. Sometimes I asked my friend to meet me in a zoo or a botanical garden. It seemed, in Seoul, there were not so many other ways than that.
I knew there must be something more fun than just eating and going to movie. I expected them to be outside and make the streets more lively. I want to get the roads filed with cars for people back. I want to see his or her face under the sunlight.